We love it when someone asks us for some edgy music. So we want to thank Helvetica and Lovo films for posing the question.
This campaign plays with the idea that VDAB sets people in motion, just like music does. A good beat for this 60” TVC was therefore inevitable.
One of our passion projects Raveyards inspired us for this campaign and we made an adaptation of their new release ‘Glue in the Dark’ for the TV commercial.
And how about a great timing with the release of the single only two weeks earlier than the release of the campaign.